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Natalia Paranoan

Price Determination based on Torajanese Culture

Natalia Paranoan, Made Sudarma, Unti Ludigdo, Rosidi Journal of Asian Society for International Relations and Public Affairs Price determination in a society has been influenced by various factors, including the condition of cultural, economic, law, social, and political environment (Hofstede, 1986). Culture is considered the most powerful factors in this process (Mouritsen, 1989).┬áThis study focuses […]